Turn Your Data
Into a Business

Empowering Growth through Data, AI, and Intelligent Storytelling. Data driven Marketing, Business and Data analyst with 5+ years turning raw datasets into business decisions. Specialized in Power BI, SQL, and AI-powered analytics across multiple industries.

🚧 Currently Building (Public):

Hospital Readmission Prediction — predicting 30-day patient readmissions on a 98,000-record dataset to reduce Medicare penalties and improve outcomes. In Week 4 of 6. Sharing the build weekly on LinkedIn + GitHub.

Experience across — career progression

Business Analyst · BlueHub Capital
Sales Marketing Analyst · Medline
Graduate Assistant · SNHU
Digital Marketing Analyst · Head Digital Works
Customer Insights Analyst · Head Digital Works
Business Analyst · BlueHub Capital
Sales Marketing Analyst · Medline
Graduate Assistant · SNHU
Digital Marketing Analyst · Head Digital Works
Customer Insights Analyst · Head Digital Works
Satish Kumar Akrura

Data storyteller meets business strategist.

I turn complex data into clear, practical decisions. With 5+ years across multiple industries, I build dashboards, reports, and data-quality processes using Power BI, Tableau, and Excel. 

My work has reduced reporting turnaround time by 40%, improved reporting accuracy by 25%, resolved 200+ data issues, and accelerated insight delivery by 30%. I'm seeking Business Analyst, Data Analyst, and Marketing Analyst roles where accurate data and clear insights drive meaningful action. 

5+
Years Experience
40%
Revenue Growth Driven
45%
Time Saved
3.89
GPA (Master's)

A journey of data-driven impact.

Business Analyst

Apr 2025 — Sep 2025 · Contract

BlueHub Capital

BlueHub Capital is a nonprofit community development financial institution based in New York City that finances affordable housing, schools, and community development projects across the United States.

www.bluehubcapital.org →
  • ▸Built advanced SQL (CTEs, window functions) to validate and deduplicate loan-portfolio data for a $30M implementation, lifting reporting accuracy 22%.
  • ▸Resolved 85% of open data issues before go-live by partnering with Ops, Compliance, and IT.
  • ▸Led UAT/QA and informed the go/no-go call, cutting post-launch defects 30%.
Advanced SQLData ValidationUAT/QAMarket Analysis

Sales Marketing Analyst

Sep 2024 — Dec 2024 · Internship

Medline

Medline is one of the world's largest manufacturers and distributors of healthcare products and supplies, serving hospitals, clinics, long-term care facilities, and consumers worldwide.

www.medline.com →
  • ▸Fixed 1,200+ data discrepancies at the root cause using SQL and Python (Pandas).
  • ▸Automated self-service reporting in Excel and Power BI, cutting turnaround from 6 hours to 90 minutes.
  • ▸Wrote SOPs and ran knowledge-transfer sessions that improved on-time fulfilment 9%.
SQLPython (Pandas)Excel & Power BIProcess Documentation

Graduate Assistant

Nov 2023 — Dec 2024 · Part-time

Southern New Hampshire University

Southern New Hampshire University is a private university in Manchester and Hooksett, New Hampshire, United States. The university is accredited by the New England Commission of Higher Education, along with national accreditation for some hospitality, health, education and business degrees.

  • ▸Designed surveys and experiments that guided campus resource allocation.
  • ▸Turned market research into clear recommendations for non-technical decision-makers.
Survey DesignMarket ResearchCampaign Analytics

Digital Marketing Analyst

Jul 2020 — Jun 2023 · Full-time

Head Digital Works

Head Digital Works is one of India's leading digital entertainment and technology companies, building large-scale consumer gaming and skill-based platforms serving millions of users.

www.hdworks.in →
  • ▸Owned campaign analytics across Google Ad Manager and DSP channels, reducing delivery discrepancies 30%.
  • ▸Ran A/B and incrementality tests (geo holdouts, conversion lift) that sharpened targeting accuracy 18%.
  • ▸Pressure-tested MMM outputs against incrementality results, shifting 15% of spend to the strongest LTV:CPA channels.
  • ▸Built cohort and funnel models in SQL and dbt on Databricks, surfaced in Tableau and Power BI, cutting ad hoc requests 25%.
  • ▸Led go-to-market workshops and UAT/QA, cutting onboarding ramp-up 40% and post-implementation issues 35%.
SQL & Rdbt on DatabricksA/B TestingTableau & Power BI

Customer Insights Analyst

Jun 2018 — Jul 2020 · Full-time

Head Digital Works

Head Digital Works is one of India's leading digital entertainment and technology companies, building large-scale consumer gaming and skill-based platforms serving millions of users.

www.hdworks.in →
  • ▸Built SQL cohort models and dashboards tracking predictive LTV, halving manual report prep time.
  • ▸Reconciled and de-duplicated account data during system conversions, cutting reconciliation time 45%.
  • ▸Standardized data quality audits into repeatable processes, enabling 60% more report volume with no added headcount.
SQL Cohort ModelsData ReconciliationData Quality Audits

Building community, beyond data.

Organizing the SNHU AI Summit and serving on the Graduate Advisory Board — bridging students, faculty, and the future of AI. 

AI Summit

AI Summit

AI Summit

AI Summit

AI Summit

AI Summit

GAB Event

GAB Event

GAB Event

GAB Event

GAB Event

GAB Event

AI Summit

AI Summit

AI Summit

AI Summit

AI Summit

AI Summit

GAB Event

GAB Event

GAB Event

GAB Event

GAB Event

GAB Event

A toolkit for data-driven solutions.

Programming

  • SQL
  • Python (Pandas, NumPy, Matplotlib)
  • R
  • VBA

Databases & Data Engineering

  • SQL Server
  • MySQL
  • Microsoft Access
  • Oracle
  • Google BigQuery
  • ETL
  • A/B Testing

Analytics & Visualization

  • Microsoft Excel
  • Tableau
  • Power BI
  • JIRA
  • Confluence
  • Visio
  • Salesforce
  • Adobe Analytics

Certifications

  • Google Analytics
  • Snowflake
  • SQL
  • C.P.M.
  • Six Sigma
  • Salesforce
  • Adobe Analytics
  • Databricks
  • Generative AI
  • Agentic AI

What people say.

For anyone looking to hire a talented individual with a Master of Science in Business Analytics, I suggest Satish. He is one of the most professional and efficient individuals I've worked with — his level of service is exceptional.

Charlotte Broaden

Professor, International Business & Organizational Leadership · SNHU

Satish consistently demonstrated exceptional work ethic, reliability, and attention to detail — highly proactive with a positive, professional attitude. He will continue to excel anywhere he goes.

Cristina Velez

Assistant Dean of Student Success · SNHU

A real team player whose professionalism, passion, and clarity of ideas would be an asset to any team.

Mary Giles

Graduate Advisor · SNHU

Let's turn your data into a business.

Analyst at work

Revenue Q1–Q4

+24% YoY ↗

Conversion trend

3.2% → 7.8%

Forecast accuracy

75%

Model precision

Reporting cycle

6h → 90m

−75% turnaround

Segment clusters

3 personas found

Channel mix

Paid · Organic · Social

Revenue Q1–Q4

+24% YoY ↗

Conversion trend

3.2% → 7.8%

Forecast accuracy

75%

Model precision

Reporting cycle

6h → 90m

−75% turnaround

Segment clusters

3 personas found

Channel mix

Paid · Organic · Social

Open to Marketing Analyst, Business Analysis, Data Analytics, and Strategy Consulting roles. Across the US States.